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HOW BARTERING WORKS...

Finally, an Internet trend Fred Flintstone could grok!

Barter, which has been around since a hunter first traded a woolly mammoth tusk for a flint ax, has moved online in a big way. Its primary adherents are small businesses that benefit by getting goods and services without having to lay out cash.

Even though most cultures adopted cash-based economies millennia ago, barter never really went away. About $16 billion worth of goods and services were bartered in 1999. Much of that happened through small regional exchanges and informal community networking.

What Internet barter sites bring to the party are a much broader reach, unconstrained by geography, and critical mass.
Scale matters, and the Internet provides scale!

Why Does Barter Work?

Most companies have surplus inventory, unsold goods, and unused labor. For instance, hotels don't sell out every room on a daily basis and airlines don't typically fill all seats in the plane on every trip. Magazines may barter to fill advertising space. Restaurants use barter as a way to increase business during slow periods. Retail businesses and manufacturers may barter products to make space for new inventory, etc.

Who Barters?

Bartering Boom: Barter is back in style and spanning the globe.
The International Reciprocal Trade Association estimates that
in 1998 over 470,000 companies actively participated in barter in the US for a total of over $16 billion in annual sales. Over 65% of the corporations listed in the New York Stock Exchange are presently using barter to reduce surplus inventory, bolster sales, and ensure that production facilities run at capacity. The U.S. Department of Commerce estimates that 20 to 25% of world trade is now barter, and corporate barter is now a 20 billion dollar industry.

How to Barter...

As one of our Barter clients you must post your wares at fair-market value, the same rates you would charge cash customers. When someone takes you up on the offer, they get that dollar amount of credit on the system, which they can redeem whenever they want.

Why Barter?

1. To Conserve Cash:
Preserve Capital. Many businesses at certain periods during their business lifecycle will have periods of slower cash flow or limited capital. Start-ups and expansion companies with limited money for growth can use bartering as a strategic tool to acquire needed services.

2. To Increase Buying Power: access to limitless goods & services to help you grow!
Buy Media Bartering may be the simple reason your competitors are buying more advertising than you and outselling your small business. By turning your excess inventory or services into print, TV, or other forms of advertising media, your company can maximize marketing and improve its bottom line.

3. To Increase Your Customer Base: 
Bartering offers a way to establish or build on your reputation. You'll also be adding new clients that you probably would not have had to your list, which may lead to new cash referrals or repeat business. Word of mouth is the best advertising. Your barter customers become your best advertising via word of mouth.

4. Move access or surplus inventory:
You will actually be able to create a list of items and services that you want to barter and a different wishing list with all those services and things you are interested in! By offering your services and products through the TriangleBarter.Org, new businesses can build credit in TriangleBartering Dollars that they can later use with other businesses in our DataBase.

5. Enhance your lifestyle: use barter for business or for your personal needs. Benefit from travel, restaurants, entertainment, luxuries and more!
And believe me, it works! I am now actually bartering my Web Design services in exchange for FREE tickets to Disney World in Orlando for four days, 3 nights in a 5-star hotel with Shuttle Service to all major attractions, and a FREE cruise to Cancun with all expenses paid.
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